Discovery Channel and The Edison Best New Product Awards announced a joint partnership to honor excellence in new product and service development, marketing, design and innovation.
"For almost a quarter century, Discovery Channel has celebrated the extraordinary in the everyday. The network illuminates global wonders and asks timeless questions about the world around us. Thomas Edison shared that passion for knowledge and now we are honored to recognize the next generation of innovators," said Tom Cosgrove, Chief Operating Officer for Discovery Channel.
"The Edison Awards are dedicated to advancing the spirit of innovation with the same dedication Edison himself embodied. We are thrilled to be partnering with The Discovery Channel, and look forward to developing exciting new opportunities for innovators to transform their ideas into reality," said Sarah Miller Caldicott, Chairperson Edison Awards Steering Committee and great grandniece of Thomas Edison.
Discovery Channel will highlight nominees and their creations through a multi-platform initiative, including HowStuffWorks.com, educational materials and Discovery digital outlets. Users will learn about the creative process in building tomorrow's best new products and innovative ideas.
The awards are named after Thomas Alva Edison (1847-1931) whose extraordinary new product development methods garnered him over 1,093 U.S. patents and made him a household name across the world. Edison pioneered five industries which transformed our world, including the incandescent electric light and the system of electrical power, the phonograph and recorded sound, the telephone transmitter, the storage battery, as well as movies and the motion-picture camera.
A panel of more than 2,500 senior business executives and academics from across the nation vote on products and services that focus on excellence in Marketplace Innovation, Market Structure Innovation, Technological Innovation, Sustainability and Societal Impact.
Each year the Edison Achievement Award recognizes distinguished business executives who have made a significant and lasting contribution to innovation throughout their careers. The 2010 recipients of Edison Achievement Award winners are A.G. Lafley Chairman, Procter and Gamble and Dr. Susan Hockfield President, MIT. The 2010 awards will be handed out Thursday April 29, 2010 in New York.
2010 Edison Best New Consumer Drug Product Awards
Consumer Packaged Goods – Consumer Drug Segment
ALIGN® PROBIOTIC FOOD SUPPLEMENT, from Procter & Gamble -- A daily probiotic food supplement that helps build and maintain a healthy, balanced digestive system.
LATISSE --The first prescription medication allowing consumers to re-grow eyelashes, safely.
For more imformation about Latisse, see
http://www.dermahealthinstitute.com/catalog/product_info.php?products_id=217
ZYRTEC® ALLERGY TREATMENT, from McNeil Consumer Healthcare -- Anti-allergy treatment maintains leadership position after shift from prescription to over-the counter status.
About The Edison Awards
The Edison Awards recognize the persistence and excellence Thomas Edison himself personified: qualities which have allowed America to remain at the forefront of innovation, creativity, and ingenuity in the global economy. For more information about The Edison Awards, visit www.EdisonAwards.com. Established in 1987 by the American Marketing Association, the Edison Best New Product Awards have honored some of the most innovative products and business leaders in America. As a globally recognized research network dedicated to the study of innovation and its application in the 21st century, we are uniquely positioned to authenticate the innovative spirit of the Edison Awards, which highlight Edison's innovation model. This model can serve as a platform to engage and inspire tomorrow's inventors, and modern-day innovators. For more information on The Edison Papers, visit http://edison.rutgers.edu
About Discovery Channel
DISCOVERY CHANNEL (DSC) is dedicated to creating the highest quality nonfiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which reaches 98.1 million viewers in the U.S., can be seen in over 170 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres, including science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.
About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.
Showing posts with label grower. Show all posts
Showing posts with label grower. Show all posts
Wednesday, March 10, 2010
Wednesday, January 6, 2010
Latisse Contributes $5 to Make-A-Wish For Online Registrations
Inspired by the tradition of blowing on an eyelash to make a wish, LATISSE® Wishes is a charitable public awareness campaign designed to help make wishes come true by generating $1 million to support the Make-A-Wish Foundation®, a nonprofit organization dedicated to granting the wishes of children with life-threatening medical conditions.Allergan, the maker of LATISSE®, has donated $500,000 to the Make-A-Wish Foundation to launch the LATISSE® Wishes campaign and leverage the excitement surrounding the availability of LATISSE®. With the help of you and your friends, we want to double this amount to $1 million.
For each new visitor who registers on www.latisse.com from now through December 31, 2009, Allergan will contribute an additional $5 to the Make-A-Wish Foundation, up to $500,000. There is no cost to you to support this campaign. All you need to do to help us reach our $1 million goal and to help the Make-A-Wish Foundation grant the wishes of children in your local community is to simply register at www.latisse.com.
Every 40 minutes, the Make-A-Wish Foundation grants the wish of a child with a life-threatening medical condition. And 40 seconds is all it takes to go online to register your support. Please take a moment to register at www.latisse.com and ask your friends to do the same.
Monday, January 19, 2009
Latisse FDA Approved Prescription Eyelash Enhancer
Derma Health Institute of Arizona has added a new treatment service for growing longer, fuller, darker lashes. It’s not an illusion. It’s your own lashes — only better. Get ready for a new innovation in lashes.
LATISSE™ (bimatoprost ophthalmic solution) 0.03% is the first and only prescription treatment approved by the FDA for inadequate or insufficient eyelashes, growing them longer, fuller and darker.
LATISSE™ works effectively.
LATISSE™ makes lash growth possible because of its active ingredient: bimatoprost. Although the precise mechanism of action is not known, research suggests that the growth of eyelashes occurs by increasing the percent of hairs in, and the duration of, the anagen (or growth) phase. Lashes can grow longer, thicker and darker because bimatoprost can also prolong this growth phase.
Clinically proven results you can see over time.
LATISSE™ is easy to use, FDA approved and effective. It’s a once-a-day treatment you apply topically to the base of your upper eyelashes. Patients in a clinical trial saw results gradually over time (starting at 4 weeks with full results after 16 weeks).
It’s an innovation backed by research.
While LATISSE™ is a new treatment in eyelash growth, it was developed through years of research by Allergan, a pharmaceutical leader with over 60 years of expertise in prescription eye care products. In the clinical study, 78% saw significant increases in all of the following three measurements at week 16: length, fullness and darkness.
What to Expect
Great eyelashes don’t just happen overnight. That’s why it’s important to note that LATISSE™ (bimatoprost ophthalmic solution) 0.03% works gradually and remarkably — starting at 4 weeks with full results after 16 weeks. Once you begin treatment, you could start to see results in as little as 4 weeks, but you must continue applying the topical treatment each night and follow the directions for best results. Remember results are gradual over time.Your eyelashes will experience real measurable growth.
LATISSE™ works from the inside out. As the treatment progresses, you’ll begin to see changes in length, thickness and darkness gradually. After week 16, you’ll see the full effect of LATISSE™ — and so will others.
FAQ
What is LATISSE™ (bimatoprost ophthalmic solution) 0.03%?
LATISSE™ solution is a prescription treatment for hypotrichosis used to grow eyelashes, making them longer, thicker and darker.
What is hypotrichosis of the eyelashes?
Hypotrichosis is another name for having inadequate or not enough eyelashes.
How does LATISSE™ work?
The active ingredient in LATISSE™ is bimatoprost. Although the precise mechanism of action is not known, research suggests that the growth of eyelashes occurs by increasing the percent of hairs in, and the duration of, the anagen (or growth) phase. Lashes can grow longer, thicker and darker because bimatoprost can also prolong this growth phase.
How do I apply LATISSE™?
LATISSE™ is a once-a-day treatment you apply yourself each evening to the base of the upper eyelashes. See the full instructions in How to Apply.
How soon will I see results?
LATISSE™ users may see results starting at 4 weeks with full results after 16 weeks. The growth is gradual overnight, over time.
Is LATISSE™ a replacement for mascara?
No, LATISSE™ does not work in place of mascara. However, mascara is a nice complement to LATISSE™ to help make your new longer eyelashes look even more attractive.
Is LATISSE™ different from nonprescription products that indicate eyelash growth?
LATISSE™ solution is the first and only prescription treatment approved by the FDA for inadequate or insufficient eyelashes, growing them longer, fuller and darker.
What if I forget to apply one night? Or a few nights?
If you miss an application or a few, don’t try to catch up. Just apply the LATISSE™ treatment the next evening and stay on schedule.
What happens if I stop using LATISSE™?
If you stop using LATISSE™, your eyelashes are expected to return to their previous appearance over several weeks to months.
Is LATISSE™ safe?
LATISSE™ is an FDA-approved prescription treatment for hypotrichosis used to grow eyelashes, making them longer, thicker and darker. Hypotrichosis is another name for having inadequate or not enough eyelashes. The FDA reviewed clinical study results to verify the identity, potency, purity, and stability of the ingredients, and demonstrated that the product is safe and effective for its intended use if used as prescribed.
For more information, see our web site at http://www.dermahealthinstitute.com/catalog/product_info.php?products_id=217
LATISSE™ (bimatoprost ophthalmic solution) 0.03% is the first and only prescription treatment approved by the FDA for inadequate or insufficient eyelashes, growing them longer, fuller and darker.
LATISSE™ works effectively.
LATISSE™ makes lash growth possible because of its active ingredient: bimatoprost. Although the precise mechanism of action is not known, research suggests that the growth of eyelashes occurs by increasing the percent of hairs in, and the duration of, the anagen (or growth) phase. Lashes can grow longer, thicker and darker because bimatoprost can also prolong this growth phase.
Clinically proven results you can see over time.
LATISSE™ is easy to use, FDA approved and effective. It’s a once-a-day treatment you apply topically to the base of your upper eyelashes. Patients in a clinical trial saw results gradually over time (starting at 4 weeks with full results after 16 weeks).
It’s an innovation backed by research.
While LATISSE™ is a new treatment in eyelash growth, it was developed through years of research by Allergan, a pharmaceutical leader with over 60 years of expertise in prescription eye care products. In the clinical study, 78% saw significant increases in all of the following three measurements at week 16: length, fullness and darkness.
What to Expect
Great eyelashes don’t just happen overnight. That’s why it’s important to note that LATISSE™ (bimatoprost ophthalmic solution) 0.03% works gradually and remarkably — starting at 4 weeks with full results after 16 weeks. Once you begin treatment, you could start to see results in as little as 4 weeks, but you must continue applying the topical treatment each night and follow the directions for best results. Remember results are gradual over time.Your eyelashes will experience real measurable growth.
LATISSE™ works from the inside out. As the treatment progresses, you’ll begin to see changes in length, thickness and darkness gradually. After week 16, you’ll see the full effect of LATISSE™ — and so will others.
FAQ
What is LATISSE™ (bimatoprost ophthalmic solution) 0.03%?
LATISSE™ solution is a prescription treatment for hypotrichosis used to grow eyelashes, making them longer, thicker and darker.
What is hypotrichosis of the eyelashes?
Hypotrichosis is another name for having inadequate or not enough eyelashes.
How does LATISSE™ work?
The active ingredient in LATISSE™ is bimatoprost. Although the precise mechanism of action is not known, research suggests that the growth of eyelashes occurs by increasing the percent of hairs in, and the duration of, the anagen (or growth) phase. Lashes can grow longer, thicker and darker because bimatoprost can also prolong this growth phase.
How do I apply LATISSE™?
LATISSE™ is a once-a-day treatment you apply yourself each evening to the base of the upper eyelashes. See the full instructions in How to Apply.
How soon will I see results?
LATISSE™ users may see results starting at 4 weeks with full results after 16 weeks. The growth is gradual overnight, over time.
Is LATISSE™ a replacement for mascara?
No, LATISSE™ does not work in place of mascara. However, mascara is a nice complement to LATISSE™ to help make your new longer eyelashes look even more attractive.
Is LATISSE™ different from nonprescription products that indicate eyelash growth?
LATISSE™ solution is the first and only prescription treatment approved by the FDA for inadequate or insufficient eyelashes, growing them longer, fuller and darker.
What if I forget to apply one night? Or a few nights?
If you miss an application or a few, don’t try to catch up. Just apply the LATISSE™ treatment the next evening and stay on schedule.
What happens if I stop using LATISSE™?
If you stop using LATISSE™, your eyelashes are expected to return to their previous appearance over several weeks to months.
Is LATISSE™ safe?
LATISSE™ is an FDA-approved prescription treatment for hypotrichosis used to grow eyelashes, making them longer, thicker and darker. Hypotrichosis is another name for having inadequate or not enough eyelashes. The FDA reviewed clinical study results to verify the identity, potency, purity, and stability of the ingredients, and demonstrated that the product is safe and effective for its intended use if used as prescribed.
For more information, see our web site at http://www.dermahealthinstitute.com/catalog/product_info.php?products_id=217
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