SEOUL, South Korea, May 25, 2011-- Today, at the 22nd World Congress of Dermatology in Seoul, Korea, Merz Aesthetics celebrated its commitment to the Asian market and reinforced its plans to become a global leader in the aesthetics business with the release of the third chapter of its "Face Value" Beauty Survey.
Currently, Merz Aesthetics operates in 16 countries around the globe with a primary presence in America and Europe. The Asia Pacific Region is quickly becoming one of the most exciting and dynamic aesthetics markets in the world and represents a strategic opportunity for Merz. The company recently announced it will build its regional headquarters in Singapore and has committed to providing clinical training, technical workshops and scientific background to physicians across the region. Most recently in addition to the Singapore office, Merz has established offices in Korea and Taiwan.
The Asia-Pacific facial injectable market – comprising botulinum toxin, hyaluronic acid dermal fillers, particle and polymer fillers and collagen fillers – is expected to grow through 2014 due to increased physician adoption of profitable facial injectable treatments in their practices and growing patient demand for less invasive cosmetic procedures. This consumer demand backed by physician innovation, product availability, and increasing consumer disposable income intersect to create double digit growth year upon year in the region.
"The extreme growth of the minimally invasive facial injectable market in South Korea specifically and across Asia, suggests a high aesthetic consciousness in the Asia-Pacific region, which will fuel continued demand for cosmetic procedures, including facial injectable treatments," said Kyle Seo, MD, PhD, Director of Modelo Clinic, Seoul, South Korea. "The large pool of patients in this region represents a significant opportunity for revenue potential in the facial injectable market."
The "Face Value" Beauty Survey
According to the Merz Aesthetics "Face Value" Beauty Survey, conducted by Harris Interactive among over 2,900 women from France, Italy, Spain, Russia and the United Kingdom, more than 9 in 10 (95%) women would like to improve or alter a facial feature and nearly 4 in 5 (78%) believe it is acceptable for women to invest in aesthetic procedures to enhance their beauty as they age. The survey also found a strong tie between beauty, happiness and confidence. In fact, a majority of women (70%) surveyed said they feel most beautiful when they are happy and even more said that when they are happy, they feel more beautiful (89%) and when they feel beautiful they are more confident (89%).
The "Face Value" Beauty Survey also found that the majority of women (70%) surveyed said that they feel more confident as they age. They also claim they do not mind looking their age - they just do not want to look older.
"We listen to our customers and understand that modern women across the world, regardless of age, race or personal circumstances have an unapologetic desire to feel beautiful," said Steve Basta, CEO of Merz Aesthetics. "Whether she is in Seoul, Seattle, Sao Paulo or Stockholm, today's woman is clearly interested in products and procedures that enable her to create a more beautiful, and more confident, but not necessarily younger looking version of herself."
About the Survey
The survey, conducted online in October 2010 by Harris Interactive and commissioned by Merz, included 2,939 women from France (n=543), the United Kingdom (n=524), Italy (n=667), Spain (n=701), and Russia (n=504) who have experience with, or interest in, using facial injectable treatments of dermal fillers and other injectables. Women were asked a variety of questions about their thoughts and feelings related to what makes a woman beautiful, their own personal beauty, and the role of aesthetic procedures in maintaining their appearance. For more information on survey methodology, including weighting variables and subgroup sample sizes, please contact Medical Dynamics at + 1 (212) 537-9495.
About Merz Aesthetics
Merz Aesthetics, Inc. is a division of Germany-based Merz Pharmaceuticals. Merz Aesthetics Europe is headquartered in Frankfurt, Germany, operates subsidiaries in 16 countries and cooperates with more than 30 distributors all over the world.
Founded in 1908, Merz has more than a century of experience in improving people's lives and has deep roots in dermatology. Merz Aesthetics is breaking new scientific ground and is setting future industry standards by bringing doctors and patients safe and effective products for use in dermatology and aesthetic treatments.
Merz Aesthetics' product portfolio includes Radiesse® Volumizing Filler and the BELOTERO® family of fillers for use in facial aesthetics.
About Harris Interactive
Harris Interactive is one of the world's leading custom market research firms, leveraging research, technology, and business acumen to transform relevant insight into actionable foresight. Known widely for the Harris Poll and for pioneering innovative research methodologies, Harris offers expertise in a wide range of industries including healthcare, technology, public affairs, energy, telecommunications, financial services, insurance, media, retail, restaurant, and consumer package goods. Harris serves clients in over 215 countries and territories through its North American, European, and Asian offices and a network of independent market research firms. For more information, please visit www.harrisinteractive.com.
SOURCE Merz Aesthetics, Inc
Showing posts with label beauty. Show all posts
Showing posts with label beauty. Show all posts
Monday, June 13, 2011
Monday, August 31, 2009
ASPS Survey: Our Attitudes About Beauty Change As We Age
New Survey from the Two Leading Plastic Surgery Societies Reveals Surprising Answers
New York, NY and Arlington Heights, IL (Vocus/PRWEB ) August 3, 2009 -- What people find beautiful about themselves may be different than what they find appealing in another person. That's just one finding from a recent consumer survey conducted on the BeautyforLife website (a joint venture of the American Society of Plastic Surgeons and the American Society for Aesthetic Plastic Surgery). Visitors were asked ''What aspect of physical beauty do you find most appealing in another person?'' In their 20s, 30s, and 40s, respondents look for a fit, well proportioned body; youthful skin ranked at the top for respondents in the 50s and 60s. When considering ''Which part of your body are you most concerned about?'' respondents ranked their abdomen/hips number one in their 30s. But surprisingly, respondents listed the face, not their body, as the most popular choice in the 20s, 40s, 50s and 60s.
For more information about Derma Health Institute, see:
http://www.dermahealthinstitute.com
"It is always important to understand what our patients are most concerned about at different stages of their lives. We want to be equipped to help our patients make the right decisions to maintain their beauty at every age -- no matter which type of cosmetic medical procedure they are interested in," said ASAPS President Renato Saltz, MD.
Additional results were revealed when answering ''Which part of your body are you most concerned about?'' While respondents primarily chose their face, significantly more respondents are concerned about their abdomen/hips than their breasts (chest) -- with the disparity increasing throughout the decades:
30s - 37% chose abdomen/hips as their top concern while only 18% chose breasts
40s - 32% selected abdomen/hips and only 10% breast
50s - 25% chose abdomen/hips compared to 7% breast
60s - 23% indicated concern about their abdomen/hips, while only 7% selected breast
Community members were also asked to consider ''The most important reason to maintain your physical appearance.'' ''To boost self-confidence'' was the top choice across all decades, with ''To attract potential partners'' a close second for the 20s. In the 30s and 40s, the second-most popular choice shifted to ''To increase professional opportunities,'' which remained the number two choice in the 50s, but by a much smaller percentage. In the 60s, increasing professional opportunities fell to third behind ''To help make friends.''
"The survey on the BeautyforLife website has provided interesting data about patients' attitudes, motivation and perception. Our goal is to provide useful tools for prospective patients to help them first decide if a cosmetic medicine procedure is right for them and then to provide information on how to choose an appropriate provider," said Dr. Richard D'Amico, past president of ASPS.
Another question asked members to contemplate ''The most important factor in maintaining beauty.'' While adherence to a healthy diet, regular exercise and skin care were popular choices, approximately one in five members felt that a cosmetic medical procedure was most important in the 50s and 60s.
This survey was conducted by The American Society of Plastic Surgeons and the American Society for Aesthetic Plastic Surgery, via their Beauty for Life program -- a series of patient education tools, including the interactive website www.BeautyforLife.com -- designed to help people look and feel their best throughout their lives. More detailed survey results are available at by contacting the organizations.
To access the Beauty for Life survey results: http://www.surgery.org/private/download/BFLUserSurvey.pdf.
About ASPS
The American Society of Plastic Surgeons is the largest organization of board-certified plastic surgeons in the world. Representing more than 6,700 physician members, the Society is recognized as a leading authority and information source on cosmetic and reconstructive plastic surgery. ASPS comprises more than 94 percent of all board-certified plastic surgeons in the United States. Founded in 1931, the Society represents physicians certified by The American Board of Plastic Surgery or The Royal College of Physicians and Surgeons of Canada. For more information, please visit the ASPS website at www.plasticsurgery.org.
About ASAPS
The 2,400-member American Society for Aesthetic Plastic Surgery (ASAPS) is the only plastic surgery organization devoted entirely to the advancement of cosmetic surgery. ASAPS is recognized throughout the world as the authoritative source for cosmetic surgery education. U.S. members are certified by the American Board of Plastic Surgery. Canadian members are certified in plastic surgery by The Royal College of Physicians and Surgeons of Canada.
For more information about Derma Health Institute, see:
http://www.dermahealthinstitute.com
New York, NY and Arlington Heights, IL (Vocus/PRWEB ) August 3, 2009 -- What people find beautiful about themselves may be different than what they find appealing in another person. That's just one finding from a recent consumer survey conducted on the BeautyforLife website (a joint venture of the American Society of Plastic Surgeons and the American Society for Aesthetic Plastic Surgery). Visitors were asked ''What aspect of physical beauty do you find most appealing in another person?'' In their 20s, 30s, and 40s, respondents look for a fit, well proportioned body; youthful skin ranked at the top for respondents in the 50s and 60s. When considering ''Which part of your body are you most concerned about?'' respondents ranked their abdomen/hips number one in their 30s. But surprisingly, respondents listed the face, not their body, as the most popular choice in the 20s, 40s, 50s and 60s.
For more information about Derma Health Institute, see:
http://www.dermahealthinstitute.com
"It is always important to understand what our patients are most concerned about at different stages of their lives. We want to be equipped to help our patients make the right decisions to maintain their beauty at every age -- no matter which type of cosmetic medical procedure they are interested in," said ASAPS President Renato Saltz, MD.
Additional results were revealed when answering ''Which part of your body are you most concerned about?'' While respondents primarily chose their face, significantly more respondents are concerned about their abdomen/hips than their breasts (chest) -- with the disparity increasing throughout the decades:
30s - 37% chose abdomen/hips as their top concern while only 18% chose breasts
40s - 32% selected abdomen/hips and only 10% breast
50s - 25% chose abdomen/hips compared to 7% breast
60s - 23% indicated concern about their abdomen/hips, while only 7% selected breast
Community members were also asked to consider ''The most important reason to maintain your physical appearance.'' ''To boost self-confidence'' was the top choice across all decades, with ''To attract potential partners'' a close second for the 20s. In the 30s and 40s, the second-most popular choice shifted to ''To increase professional opportunities,'' which remained the number two choice in the 50s, but by a much smaller percentage. In the 60s, increasing professional opportunities fell to third behind ''To help make friends.''
"The survey on the BeautyforLife website has provided interesting data about patients' attitudes, motivation and perception. Our goal is to provide useful tools for prospective patients to help them first decide if a cosmetic medicine procedure is right for them and then to provide information on how to choose an appropriate provider," said Dr. Richard D'Amico, past president of ASPS.
Another question asked members to contemplate ''The most important factor in maintaining beauty.'' While adherence to a healthy diet, regular exercise and skin care were popular choices, approximately one in five members felt that a cosmetic medical procedure was most important in the 50s and 60s.
This survey was conducted by The American Society of Plastic Surgeons and the American Society for Aesthetic Plastic Surgery, via their Beauty for Life program -- a series of patient education tools, including the interactive website www.BeautyforLife.com -- designed to help people look and feel their best throughout their lives. More detailed survey results are available at by contacting the organizations.
To access the Beauty for Life survey results: http://www.surgery.org/private/download/BFLUserSurvey.pdf.
About ASPS
The American Society of Plastic Surgeons is the largest organization of board-certified plastic surgeons in the world. Representing more than 6,700 physician members, the Society is recognized as a leading authority and information source on cosmetic and reconstructive plastic surgery. ASPS comprises more than 94 percent of all board-certified plastic surgeons in the United States. Founded in 1931, the Society represents physicians certified by The American Board of Plastic Surgery or The Royal College of Physicians and Surgeons of Canada. For more information, please visit the ASPS website at www.plasticsurgery.org.
About ASAPS
The 2,400-member American Society for Aesthetic Plastic Surgery (ASAPS) is the only plastic surgery organization devoted entirely to the advancement of cosmetic surgery. ASAPS is recognized throughout the world as the authoritative source for cosmetic surgery education. U.S. members are certified by the American Board of Plastic Surgery. Canadian members are certified in plastic surgery by The Royal College of Physicians and Surgeons of Canada.
For more information about Derma Health Institute, see:
http://www.dermahealthinstitute.com
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