A research study conducted by Celibre Medical Corporation, designed to evaluate women's beliefs and preferences on personal grooming, and more specifically, the methods of dealing with unwanted body hair removal, revealed that women's general understanding about the cost of personal care might be flawed.
Torrance, CA (PRWEB) January 20, 2010 -- A research study was recently conducted in Los Angeles and Orange County by Celibre Medical Corporation, designed to evaluate women's beliefs and preferences on personal grooming, and more specifically, the methods of dealing with unwanted body hair. The outcome revealed that women's general understanding about the cost of personal care might be flawed.
Preferred Method for Dealing with Unwanted Body Hair
While the vast majority of responders have identified "laser treatment" as the preferred choice for dealing with unwanted body hair, only the smallest proportion of participants have identified it as the "go-to" method for dealing with their personal grooming needs.
68% of the participants in the study preferred laser hair removal for themselves as a means of dealing with unwanted hair. The other choices included shaving (24%), waxing (6%), and electrolysis (2%). An option was also provided for individuals who do not engage in any method of personal grooming, but that option was not selected by any participants of the study.
The apparent reason for this disparity between personal preference and action taken is likely due to the fact that the respondents consider laser hair removal to be too costly. A question was asked which required the survey takers to rank each method of hair removal, according to perceived cost. The results were surprising, as the majority of responders identified laser hair removal as being the most expensive (52%), followed by Electrolysis (31%), and waxing (13%). Only 4% of respondents correctly attributed the highest cost to regular shaving.
The fact is that laser hair removal is the least expensive and most effective long term treatment for unwanted body hair. Upon completing a course of treatment, an individual is forever rid of unwanted hair on the targeted area of the body. Moreover, with the ongoing advancement of laser technology in the field of medical sciences, the production of highly effective (and FDA approved) lasers, capable of permanently eliminating different kinds of hair on a variety of skin types is at an all time high, as is customer satisfaction that is subsequent to laser hair removal treatment.
97% of the responders who have admitted to having laser hair removal performed in the past were satisfied with the results. This is significantly higher than consumer satisfaction with electrolysis (70%) or waxing (55%).
When comparing the cost of laser treatments to the expense associated with electrolysis, the figures are generally comparable. Both methods require multiple treatments to complete the course, however, lasers tend to be more flexible relative to various skin types, they cause slightly less discomfort during treatment, and the effects are permanent.
The cost of waxing and shaving treatments over several years is comparable to the cost of a laser therapy treatment course. However, because waxing must be repeated indefinitely, the cost benefits of laser hair removal quickly become self-evident. In addition to the necessity of ongoing treatment, the high degree of discomfort associated with the treatment makes this a less popular option.
Shaving is still the most common method of dealing with unwanted hair. In fact, 100% of the participants in the study have admitted to shaving on a regular basis. Nonetheless, the cost of renewing razor blades, creams, and other shaving accessories over several years is close to the fees associated with laser treatments. Because shaving offers the most short-lived relief from unwanted hair, it is easy to see that over time, this is (contrary to popular belief) the most costly means of dealing with unwanted body hair. Finally, few people think of the added cost of time that is required for shaving. And for those of us with especially sensitive skin, subsequent irritation that follows shaving can be a major nuisance.
Source: Celibre is a medical organization that specializes in laser dermatology, applying the latest, FDA-Approved laser technology to hair removal, acne scar treatment, spider vein treatment, tattoo removal, laser resurfacing, rosacea treatment and other dermatological services.
http://www.dermahealthinstitute.com
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